TASTE TEST PROCESS FORM (You will need to login to Typeform!) VIEW ALL TASTE TEST SURVEYS (You will need to login to Typeform!) Taste Tests are when we see what the audience wants. This involves the following steps: Cleanup Previous Test: Move previous Taste Test to the Kitchen Create the Taste Test Survey in Typeform Add the Taste Test to the Blog Send/Schedule the Taste Test Email Notify Social Media 1. Cleanup Previous Test: Move previous Taste Test to the Kitchen This involves converting the previous Taste Test into a Production Blog post, which is used to show progress as items move through production. Turn off the previous form Locate the most recent Taste Test in Typeform Open the form, tap the gear to access settings. go to Access & Scheduling, turn off "Open this form to new responses". Update the previous Taste Test Blog Post Locate the most recent Taste Test Post in the Tasting Room Blog then locate this post in the Shopify Blog Admin to edit it Update the Blog Post Title to "{{ dishname }}: Production Blog" Remove the code for the survey, then apply the template below. Update the links: A link to view public survey results on the Typeform A CTA button to join the newsletter with UTM tracking link https://sushitomodachi.co/pages/email-newsletter?utm_source=website&utm_medium=kitchen-blog&utm_campaign=great-white-rice A CTA button to visit the Kitchen, with the tracking UTM Link https://sushitomodachi.co/kitchen?utm_source=website&utm_medium=tasting-room-blog&utm_campaign=great-white-rice TEMPLATE THIS TASTE TEST HAS ENDED - THANK YOU FOR YOUR FEEDBACK! You can see what everyone had to say about these designs and see how this dish evolved from concept to reality by checking out the Production Blog below! (P.S. If you missed this Taste Test, join the next one by becoming a VIP!)This item is now going into the Kitchen to be cooked up for all our hungry friends! Visit The Kitchen to see production updates on all current Sushi Tomodachi projects. BECOME A VIP GO TO THE KITCHEN 2. Create the Taste Test Survey in Typeform Duplicate the survey titled "Taste Test: TEMPLATE" Click here to go to Typeform Update the Survey Details Update the Survey Name Update the images Click 'Workflow' to check which questions the updated titles direct to, then update those for voters to provide more information The Taste Test Survey may test one OR two recipes. Delete extra questions if you need to test only one. Update the "Get to know you" question. A good question meets the following criteria: Question must be engaging - People are excited to answer it or share about themselves. Question should provide actionable data, such as helping us understand what people want to see more of or how they interact with us. Check the Workflow, it should look something like this if routed properly: Important: Test answer the survey. You need it answered at least once to perform the next step. Generate Survey Results for Public Viewing Tap "Results" then "Summary" then "Generate a Report" Update the Theme to the Sushi Tomodachi colors Check the boxes marked "Enable Link" and "Show Open Ended Questions" Save the link, you'll need it to make a link in the blog post in the next step. Generate Code to put in Blog Post Tap "Share" and use "Embed in Webpage" 3. Add the Taste Test to the Blog Paste code for Shopify and add it to a New Blog Post. Set "Blog" to "Tasting Room" Set "Tags" to "Taste Tests: Open" Set "Excerpt" to "Help decide what ingredients work best in the latest Taste Test!" Update the URL Handle to reflect the item name only i.e. "... tasting-room/great-white-rice" instead of "... tasting-room/taste-test-great-white-rice" 4. Send/Schedule the Taste Test Email Login to Klaviyo and go to the Campaigns page, click 'Create Campaign' Campaign Name: [project] Taste Test Tags: taste-test Send To: All Active and Past Subscribers, Active Subscribers - All, Active Subscribers - Direct Mail Dont Send To: All 'No Send' lists Design the email Template: Search for 'Taste Test' Image: Screenshot the selections in the Taste Test Link: Update the link in the image and in the button Link to the newly create blog post Use the following UTM tracking additions: ?utm_source=klaviyo&utm_medium=email&utm_campaign=2025-07-16-TasteTest Test the Email: Send test emails to default test recipients. View the email FROM THE INBOX and click all links to verify accuracy Schedule or Send the email 5. Notify Social Media Notify the Discord community. Tag '@everyone': #announcements channel, tell them that VIPs should check their inboxes. CTA to become a VIP for non-VIPs: Reiterate VIP priority access via email. Say when link will go live for public. Notify Telegram. Post to @sushitomodachiannouncements Message is directed to current VIPs, no need for CTA.